This past weekend up at the Tamarack Ski Resort, I starting thinking a lot about snow…and not just because I was doing a Snow Dance so I could hit the slopes! ; ) I was thinking about a lesson I’ve shared with many of my coaching students that I’ve been meaning to write about for […]
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Why I’m NOT Getting “Empowered” With The Masses
November 27, 2011
Recently my inbox has been flooded with offers to join David Wood’s newest creating, The Empower Network. I’m always skeptical when “everyone” jumps on one money making opportunity. So, I started doing a little research to see if there were any “TRUE” independent reviews of the Empower Network and alas, I came up empty-handed. Every […]
How to Survive Marketing Mishaps
November 23, 2011
It is a virtual certainty that at some point in your marketing career you will come up with what appears to be a GREAT idea…only to have that great idea blow up in your face. That’s what happened to me last winter…and I happened to capture this mishap on camera! ; )
Let’s Put The “Giving” Back Into Thanksgiving
November 17, 2011
I’m really excited to share with you a very special project I’m launching today, just in time for the holidays! Many of you know that giving back to the community is one of my biggest “WHYs” for being in this industry. After visiting with many of you, I know that many of you want to […]
You, Inc. Commandment #7: Thou Shalt Not SPAM
November 16, 2011
As we’ve discussed in several other You Inc. commandments, to effectively build You, Inc. you want to develop relationships with individuals who will come to know, like and trust you. When someone gives you consent to send them email, they are opening their home to you just a little. Even more so if they give […]
You Inc. Commandment #6: Thou Shalt Give Value First
November 7, 2011
There’s an old saying that it is always better to give than to receive. Nothing could be more true when it comes to marketing yourself online. In a “me first” world, the Go-Givers stand out. What is a Go-Giver? According to Marshall Goldsmith: [A go-giver adds] value to others in a way that helps them […]
The Cure For Information Overload
November 6, 2011
In today’s video, I share the secret to overcoming information overload! This is a problem that plagues both novice internet marketers and advanced marketers alike. The good news is the solution is simple! Check it out! : )
You, Inc. Commandment #5 – Thou Shalt Be Transparent
November 2, 2011
Transparency is KING on the Internet. People aren’t willing to “buy blind” anymore. They want to know what they’re getting. They want to know other people’s experiences with the product or service. They want to know who to contact when they’re having an issue with the item they purchased. This is especially true when it […]
You, Inc. Commandment #4: Thou Shalt Not Covet Thy Neighbor’s List
November 1, 2011
Want to know the secret to making a FORTUNE online? Here it is… The money is in your list. Sadly people continue to give away their hard earned leads to their MLM or Affiliate Programs. I know…I did it too. Here’s the deal. It’s well documented in the business world that if a company wants […]
I Can’t Believe I Fell for This…. (My Blonde Moment)
October 15, 2011
I probably shouldn’t be admitting this, but I totally got played like a fiddle on my way to Las Vegas today.
Commandment #2: Know Thy USP
September 22, 2011
What is a Unique Selling Proposition? It’s what makes YOU different from everyone else online! It’s the unique value that your visitors receive when they come to your website or blog. It’s the reason why people want to buy from YOU instead of the thousands of other internet marketers out there.
The 10 Commandments of Building You, Inc.
September 19, 2011
There’s a lot of information out there about building You, Inc. and developing a brand online. But, at the end of the day, I think the basics of You, Inc. can be boiled down to 10 Commandments. I’ll be posting articles that explore each of these commandments in depth. Know thy Target Market/Avatar Know thy […]
How to Build Trust When Marketing Online
September 13, 2011
The ease of creating blogs and products online is both a blessing and a curse, in my opinion. It’s a blessing because with a quick Google search, you can pretty much get information on any topic that you want, right when you want it. It’s a curse, though, because anyone can put anything online nowadays. […]
Is Attraction Marketing DEAD?
July 25, 2011
Many of you have asked me… “Does this Attraction Marketing stuff, really work? There are SO many people online, is Attraction Marketing dead? No. It isn’t. The recipe for success is made up of 5 principles.
I Awoke to Heart-Wrenching News Today…
July 12, 2011
I awoke to some absolutely heart-wrenching news this morning…my family’s priest was brutally murdered down in Waveland Mississippi. He bcame such a part of my family, that I called him Father Uncle Ed.
November 28, 2011
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